Shopify Product Display Apps: EasyDisplay: Product Showcase vs Awesome Ranking

Table of Contents

1. Introduction
2. How Does EasyDisplay: Product Showcase Work?
3. How Does Awesome Ranking Work?
4. How Much Does EasyDisplay: Product Showcase Cost?
5. How Much Does Awesome Ranking Cost?
6. Cost Analysis: EasyDisplay: Product Showcase vs. Awesome Ranking
7. User Reviews & Customer Support Insights
8. Integration and Compatibility Comparison
9. Conclusion

Introduction

In the competitive realm of e-commerce, product display plays a crucial role in enhancing user experience and driving sales. Studies reveal that an effective visual presentation of products can significantly increase purchase intent among customers. Thus, utilizing product display apps is vital for Shopify merchants looking to improve their shops' aesthetics and performance.

Two prominent applications that stand out in this space are EasyDisplay: Product Showcase and Awesome Ranking. While both aim to provide merchants with features to effectively display products, they differ in functionality, ease of use, and overall impact on customer engagement.

How Does EasyDisplay: Product Showcase Work?

EasyDisplay: Product Showcase operates as an intuitive tool for Shopify users, designed to elevate the product presentation through various customizable display options. Its primary purpose is to enhance online storefronts by allowing merchants to showcase products in a visually appealing way.

Key Features of EasyDisplay: Product Showcase

1. Multiple Product Showcases: EasyDisplay allows you to showcase products on multiple pages, enhancing visibility across your store. Whether on homepages, product pages, or blogs, this feature can attract customers’ attention to best-selling or new items.

   • Benefits: By displaying relevant products prominently, merchants can increase conversion rates.
   • Target Audience Utility: This feature is valuable for startups aiming for a distinct launch, small to medium businesses seeking to expand offerings, and larger enterprises promoting seasonal collections.

2. Live Visual Editing: Merchants can edit how product displays appear in real-time, allowing for immediate adjustments according to marketing strategies or seasonal changes.

   • Benefits: This flexibility allows for dynamic marketing efforts and can lead to better customer engagement.
   • Target Audience Utility: Useful for all businesses, this feature can be especially beneficial for small to medium-sized businesses that need to rapidly iterate on marketing strategies.

3. Templates for Every Occasion: With various templates available, merchants can easily select a design that fits their brand aesthetic and product types.

   • Benefits: Saves time in design, allowing merchants to focus on driving sales rather than on site aesthetics.
   • Target Audience Utility: This appeals to startups needing a quick setup and established brands seeking to maintain a cohesive look.

4. Sale Badges and Countdown Timers: By incorporating urgency elements like sale badges and countdown timers, merchants can encourage customers to make faster purchase decisions.

   • Benefits: Increases the likelihood of conversions during promotions.
   • Target Audience Utility: Particularly advantageous for businesses during clearance or holiday sales.

5. Responsive Design: The app is designed to ensure that product displays look great on any device, enhancing the shopping experience for all customers.

   • Benefits: Improved accessibility leads to higher customer satisfaction rates.
   • Target Audience Utility: Essential for larger businesses with varied customer demographics, including mobile users.

Hypothetical Scenario

Imagine a small online clothing boutique using EasyDisplay. With the live editing feature, they can create a seasonal showcase for their summer collection, complete with countdown timers for limited-time offers. As a result, they experience a notable surge in sales, demonstrating the effectiveness of EasyDisplay's unique offerings.

How Does Awesome Ranking Work?

On the other hand, Awesome Ranking focuses on a different approach, emphasizing product popularity through ranking displays. This app allows merchants to set up automated rankings of products based on criteria such as bestsellers, categories, or budget.

Key Features of Awesome Ranking

1. Ranking Displays: Merchants can effortlessly display rankings of products by selecting predefined collections, making it easy to highlight popular items.

   • Benefits: Encourages customer confidence by showcasing what others are buying, which can influence new shoppers' decisions.
   • Target Audience Utility: Best suited for all business scales, especially those with a considerable number of products where visibility is key.

2. No Coding Required: Users can set up ranking displays without needing technical knowledge, making it accessible to all merchants.

   • Benefits: Reduces the time and cost associated with technical setups.
   • Target Audience Utility: Ideal for startups or small businesses with limited resources.

3. Ease of Integration: Designed to integrate seamlessly with Online Store 2.0, enhancing the shopping experience without major adjustments.

   • Benefits: Provides a straightforward implementation process, minimizing disruption to operations.
   • Target Audience Utility: Particularly helpful for larger enterprises needing to incorporate multiple apps smoothly.

Hypothetical Scenario

Consider a mid-sized electronics store using Awesome Ranking to display the top ten gadgets for the holiday season. Shoppers can quickly see popular items, which increases the chances of selling those products, showcasing Awesome Ranking's effectiveness.

How Much Does EasyDisplay: Product Showcase Cost?

Cost-efficiency is crucial in deciding which app to implement. EasyDisplay offers multiple pricing tiers to suit various business sizes and needs:

1. Free Plan

   • Price: Free
   • Features: 2 product showcases on the homepage, 2 templates, live visual editing, responsive design, add-to-cart functionality, lazy load, SEO alt tags, and sale badges.
   • Limitations: Limited to 2 showcases which may not suffice for growing businesses.
   • Target Audience: Ideal for startups testing the waters without financial commitment.

2. Basic Plan

   • Price: $6.99/month
   • Features: 9 product showcases covering all pages, 6 templates, collection options, video display, discount features, and more.
   • Limitations: Not as comprehensive as the Pro Plan.
   • Target Audience: Suitable for small businesses responding to growth and seeking to enhance their displays.

3. Pro Plan

   • Price: $13.99/month
   • Features: Includes all basic plan features plus 20 product showcases, 10 templates, 5 collections, and priority support.
   • Limitations: Higher cost may be a concern for very small businesses or startups.
   • Target Audience: Perfect for larger enterprises needing extensive display options.

It is important to note that you can always reach out to our team and we can create a custom pricing plan to suit your needs and your budget. Schedule a call via this link and we’ll come up with the best solution for you and your business.

How Much Does Awesome Ranking Cost?

Similar to EasyDisplay, understanding the costs involved is crucial. The pricing structure for Awesome Ranking includes:

1. Developer Plan

   • Price: Free
   • Features: Free for partner development stores, allowing testing before a broader launch.
   • Limitations: Only applicable to development stores, limiting usability for live storefronts.
   • Target Audience: Developers and agency partners testing features.

2. Basic Plan

   • Price: $2/month
   • Features: No coding, mobile-ready, 7 symbols for display, and a seven-day free trial.
   • Limitations: Limited functionality compared to competitors in terms of rankings.
   • Target Audience: Small businesses looking for cost-effective displays without extensive needs.

Cost Efficiency

In contrast to EasyDisplay, Awesome Ranking focuses on minimal operational costs. However, while its lower pricing might be appealing, the limited feature set could restrict its effectiveness in driving sales and engagement.

Cost Analysis: EasyDisplay: Product Showcase vs. Awesome Ranking

When comparing the pricing structures, EasyDisplay offers a more comprehensive array of features at each tier, potentially yielding better returns on investment. The promotional features available in both the free and paid tiers of EasyDisplay enhance its value proposition.

In contrast, although Awesome Ranking has competitive pricing, especially at the basic level, it does not provide the same breadth of features. As EasyDisplay emerges as a more robust platform, businesses may find greater long-term cost efficiency with EasyDisplay.

User Reviews & Customer Support Insights

Is EasyDisplay: Product Showcase good?

With 64 reviews, EasyDisplay holds an exceptional 5-star rating. Users consistently praise its user-friendly interface, immediate support, and effectiveness in increasing product visibility. Launched recently, its performance and positive feedback reflect both its robust functionality and readiness for market needs.

Is Awesome Ranking good?

Awesome Ranking lacks reviews with an average rating of 0 stars. Potential users might appreciate its ease of setup but could criticize the limited functionality that might hinder effective product promotions. With no user feedback, it's difficult to measure its market acceptance.

Customer Support Feedback

Effective customer support can significantly impact app ratings. With EasyDisplay, positive mentions of responsive and supportive customer service enhance its reputation. In contrast, the absence of reviews for Awesome Ranking leaves questions about its support quality, a critical aspect for merchants seeking reliability.

User Preference: EasyDisplay: Product Showcase or Awesome Ranking?

Given the stark contrast in user ratings, EasyDisplay is evidently favored by users. The array of engaging features that drive sales and customer satisfaction positions it as a superior solution compared to Awesome Ranking. The emphasis on visual appeal and user engagement in EasyDisplay demonstrates why it resonates better with merchants compared to its competitor.

Integration and Compatibility Comparison

EasyDisplay Integrations

EasyDisplay seamlessly integrates with prominent tools such as Judge.me, LAI Review, and Yotpo. These integrations allow merchants to incorporate user reviews, enhancing credibility and improving conversion rates.

Awesome Ranking Integrations

While Awesome Ranking’s description lacks specific integrations, its compatibility with Online Store 2.0 suggests ease of use within Shopify's ecosystem. However, the lack of popular integrations might limit its capability to enhance engagement or marketing effectiveness compared to EasyDisplay.

Conclusion

Both EasyDisplay: Product Showcase and Awesome Ranking offer tools that cater to product display needs in e-commerce. However, EasyDisplay clearly excels with its extensive feature set, focus on enhancing user experience, and proven effectiveness in increasing sales. The strong rating reflects user satisfaction and reliability, making it a compelling choice for Shopify merchants.

In contrast, while Awesome Ranking presents attractive pricing, the lack of user feedback highlights potential limitations that may hinder its long-term success. Overall, EasyDisplay emerges as the better solution, offering comprehensive functionality at various price points suited for businesses of all sizes.