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Unlock your full potential

Accentuate Custom Fields is the leading professional solution to easily extend your Shopify store with your own fields such as multi-language text fields, checkboxes, dates, selection lists, custom objects and much more.

Serving Shopify merchants since 2016, Accentuate Custom Fields is a proven and battle-tested solution trusted by more than 12,000 merchants worldwide and well over 3,000 high-traffic Shopify Plus stores.

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Trusted by more than 12,000 brands

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Make your store yours

Even as the very best e-commerce system available, Shopify can't be everything to everybody. We're here to help Shopify take a step closer in that direction.

There are literally thousands of use cases for ACF and our customers are using ACF to promote content in more ways than we imagined — from additional product details and usage instructions to online manuals, delivery lead times, product galleries, reviews and new creative ways to show related products, cross sells and upsells.

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"Our clients love the simplicity"

Accentuate Custom Fields has allowed us to produce results far more efficiently than with other custom fields apps. Its UI is a pleasure to work with and our clients love the simplicity of it! The sheer amount of power behind each of the field types is insane! Honestly, we’d be knackered without Accentuate Custom Fields!

Liam Merlyn
Lead Shopify Developer, Kubix Media

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"Our must-have extension" full potential

We do not build a Shopify store without Accentuate Custom Fields, it has become our must-have metafield extension for Shopify. Not only is the product great, their support is exceptional and new features are always being added.”

Martin Cox
Technical Director, Overdose

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"An absolute game changer"

Accentuate Custom Fields has been an absolute game changer for us. We are able to give our clients all kinds of flexibility and control over their theme and content. Expanding what can be done out of the box with Shopify to new limits.


Anthony Morgan
Founder, Enavi

Packed with powerful features

Multi-language content
Multi-language content

Define custom fields with content in multiple languages with built-in DeepL translation and display in your visitors' language

Multi-store friendly
Multi-store friendly

Link multiple stores together and sync custom field definitions between them with a click of a button

Multiple field types
Multiple field types

50+ different field types including media uploads, HTML, Markdown, and your own selection lists. Full support for Shopify OS 2.0 types

API acess
API access

Update your custom fields using a combination of Shopify's API and ACF's API. Perfect for PIM or ERP integrations

Smart fields editor
Smart fields editor

Edit your custom fields in their right context. Edit fields for multiple variants seamlessly together with your product fields

Cross-reference objects
Cross-reference objects

Easily build cross-references between different Shopify objects. Have articles point to products, pages to collections, etc

Unlimited media uploads
Unlimited media uploads

Upload unlimited images, videos or other files and serve them to your visitors via a global CDN with cutting-edge performance

Image handling in Liquid
Image handling in Liquid

Perform advanced image transformations directly in Liquid (no scripts required) using our free integration with TwicPics  

Repeatable fields
Repeatable fields

Add multiple values for fields dynamically while you edit for different products, collections, pages, etc

Editor Filters
Editor filters

Streamline your editing process by  filtering fields by product type, blog, article, page, collection or template

Bulk editing
Bulk editing

Bulk edit your custom fields in-app or via Excel. ACF supports upload and download of native XLSX files with ease

Layout
Layout editor

Define custom layouts per individual Shopify object to allow for detailed control of your content's structure

Image resize on upload
Image resize on upload

Allow for images to be cropped and resized at the time of upload. Makes it easy for users to fit any size requirements

Automatic tagging
Automatic tagging

Tag your products automatically using custom field values and use them for collection filtering. Full tag support across Shopify

Automatic order fields
Automatic order fields

Set custom field values automatically when orders are created. Great for purchase order references, delivery instructions, etc

Sitemap & search
Sitemap & search

Easy to use built-in support for hiding individual pages, products and more from Google and internal searches

Activity log
Activity log

View status of running and completed activities. Download exported files or import files used in the past

Versioning
Versioning

Automatic versioning of custom fields values and images. Easily restore to any version from the last 90 days with a few clicks

Webhooks
Webhooks

Notify external partners or automation platforms of changes made to your custom fields. Easily set up endpoints per event type

10x the space
10x the space

Need to store more than 100K characters in a metafield? No problem - using ACF that limit is no more with our Large Sets feature

Advanced search
Advanced search

A simplified solution designed to navigate and manage your store's data with ease and precision

Addressing the need for speed

We partner with Cloudflare - one of the world's largest networks - to serve images to your visitors as fast and efficiently as possible.

With a global CDN optimised for delivery speed with very low network latency, we comfortably serve more than 5 billion image requests per month.

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Easily undo changes to your custom fields

As part of our Plus subscription plan, ACF offers versioning of your custom fields including images with 90 days history.

Accidentally deleted some key images or made an incorrect configuration? Or your colleague now on holiday changed the wrong bits and you're not sure how to get back on track?

No sweat, just restore the previous version with a few clicks and you're good to go.

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Simple transparent pricing

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Free

For stores in trial period, development stores, and NPOs

  • checkmark imageUnlimited free plan for development stores, trial and NPO accounts
  • checkmark imageAll features available without restrictions
  • checkmark imageSame-day technical support
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Professional

For stores on a paid Shopify plan

  • checkmark imageFor paid Shopify plans
  • checkmark imageCustom fields & media uploads
  • checkmark imageEnterprise CDN
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Professional Plus

For stores on a paid Shopify plan

  • checkmark imageFor paid Shopify plans
  • checkmark imageAll professional features +
  • checkmark imageVersioning w/90 days history
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Here's what our users have to say

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“This app is just insanely good. We've essentially built a new CMS that is intuitive and highly customisable thanks to all the custom field features native to Accentuate.

Highly recommended.”

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Marvels from the World

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“The backbone of store customisation. Accentuate offers so much flexibility, and with the option to import/export, you can really do anything.”

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Abott Lyon

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“This is possibly my favorite app on the Shopify store. There is so much you can do with this.

I'm currently setting up our store to have consistent product details that auto-tags for filtering and gets assigned for collections.

I reached out for help and Mikkel was able to give me the lead I needed.”

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Bag King

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“Unrivalled metafield app for Shopify, the options and configurability are excellent and operation is flawless. Store syncing of definitions between multiple accounts is a huge time saver.

Support from Mikkel for a particularly large dataset export was incredibly fast. ”

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Black Diamond Australia

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“We couldn't live without this app.

It enables us to add many more custom attributes / fields to our products so we can enrich our customer experience. Its super reliable, and the only time I had an issue, the support team was incredibly helpful and was able to quickly provide an update to the app to resolve the issue.

Highly recommend for any store.”

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O'Neill Australia

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“This app is very good, it has allowed me to fully customise my theme and add editable content anywhere I want.

I needed some support and I must say Ole was brilliant, very responsive and went out of his way to ensure we was all sorted.

Would recommend to anyone who needs custom fields, perfect for developers and store owners”

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Raw Sport

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Meet our partners

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