Shopify Product Display Apps: Equate ‑ Product Compare vs Awesome Ranking

Table of Contents

1. Introduction
2. How Does Equate ‑ Product Compare Work?
3. How Does Awesome Ranking Work?
4. How Much Does Equate ‑ Product Compare Cost?
5. How Much Does Awesome Ranking Cost?
6. Cost Analysis: Equate ‑ Product Compare vs. Awesome Ranking
7. User Reviews & Customer Support Insights
8. Integration and Compatibility Comparison
9. Conclusion

Introduction

In the realm of e-commerce, the ability to showcase products effectively can significantly influence customer purchasing decisions. Studies have shown that users are far more likely to complete purchases when they can compare different products side by side. This highlights the value of product display apps in enhancing user experience and boosting overall sales.

Two notable apps that cater to this necessity are Equate ‑ Product Compare and Awesome Ranking. Each app offers distinct advantages aimed at streamlining product display and improving user interaction on Shopify stores. While both applications provide a variety of options for product display, their capabilities and pricing structures vary, shaping the overall impact on user experience and business operations.

How Does Equate ‑ Product Compare Work?

Equate ‑ Product Compare, developed by Softpulse Infotech, is designed to help customers make informed purchasing decisions by allowing them to compare similar products conveniently. This approach not only reduces customer confusion but also empowers users to weigh their options effectively.

The app comes with several noteworthy features:

• Fully Customizable Display: Retailers can tailor the comparison tables to match their branding, enhancing visual appeal.
• Comparison from Collection Pages: Customers can view multiple products side by side directly from collection pages, making it easier to choose between similar items.
• Metafield Support: For advanced users, the app accommodates metafields, allowing for detailed product comparisons based on specific criteria.

These features cater to businesses of all sizes. For startups, the ability to differentiate products at no cost (in the development phase) can be a game changer. Small to medium enterprises can leverage the Standard plan, priced at $8.99 per month, to expose various product nuances through customizable options. Larger enterprises, dealing with extensive inventories, will find the ability to highlight key differences invaluable in reducing decision fatigue among customers.

Imagine a fashion retailer who uses Equate ‑ Product Compare. They can showcase three similar coats, highlighting features like fabric type, color variations, and price, effectively guiding customers towards a more satisfying purchase.

How Does Awesome Ranking Work?

Awesome Ranking, developed by MeeFa, Inc., aims to elevate product visibility by highlighting popular items in a store through ranking displays. This app facilitates a quick setup by simply allowing merchants to select product collections for display, which can create rankings based on categories like gender or budget preference.

The main features of Awesome Ranking include:

• Easily Create Ranking Displays: Users can generate ranking displays without any coding skills, making it accessible for all Shopify merchants.
• Mobile-Ready Functionality: With an increasing number of shoppers using mobile devices, having a mobile-optimized app helps maximize reach.
• Default Compatibility: Seamless integration with Online Store 2.0 ensures that retailers can implement it with minimal disruptions to their current setup.

Awesome Ranking may appeal largely to startups looking to establish brand popularity. However, with its limited feature set, it may not completely meet the complex demands of larger enterprises compared to Equate ‑ Product Compare.

For instance, consider a trendy electronics store showcasing the five hottest gadgets. Awesome Ranking organizes these products neatly, displaying their popularity and potentially nudging hesitant buyers toward a purchase.

How Much Does Equate ‑ Product Compare Cost?

In the context of product display apps, cost-effectiveness is paramount. Equate ‑ Product Compare offers two pricing tiers, catering to different business needs:

• Free to Install: This plan is ideal for development stores, providing full access to features without upfront costs. Startups and merchants can explore the app's functionalities during store setup without financial commitment.

• Standard Plan - $8.99 / Month: This tier encompasses all premium features, allowing for a customizable comparison display, metafield support, and enhanced customer experience. It suits growing businesses that require more dynamic product comparisons to optimize user decision-making.

Additionally, this app does not have hidden charges, which is advantageous for broader budget planning. It is vital to note that you can always reach out to our team and we can create a custom pricing plan to suit your needs and your budget. Schedule a call via this link and we’ll come up with the best solution for you and your business.

How Much Does Awesome Ranking Cost?

Awesome Ranking also features two pricing tiers, albeit with different offerings.

• Developer Plan: This plan is free for development stores, enabling merchants to test the app before officially launching. Designed mainly for initial explorations, it offers limited functionality.

• Basic Plan - $2 / Month: A low-cost introduction to the app's ranking display capabilities. However, even with a nominal price, small businesses may find that the basic features are insufficient for their product display needs.

The simplistic structure of Awesome Ranking offers little in the way of detailed options, and therefore, may not appeal much beyond startups looking for basic solutions.

Cost Analysis: Equate ‑ Product Compare vs. Awesome Ranking

When comparing the pricing structures of Equate ‑ Product Compare and Awesome Ranking, it's clear that Equate offers superior value. While Awesome Ranking's lowest tier is cheaper, it lacks the extensive features of Equate’s Standard plan, which is reasonably priced at $8.99.

Equate ‑ Product Compare provides a more comprehensive solution with its customizable options, tailored specifically for various retail needs. A strategic investment in it can ultimately lead to greater customer satisfaction and sales conversions.

User Reviews & Customer Support Insights

Is Equate ‑ Product Compare Good?

Equate ‑ Product Compare enjoys remarkable success in the Shopify ecosystem, boasting a perfect 5-star rating from 64 reviews. Users often praise its versatility and ease of use, appreciating how it simplifies the product comparison process for their customers. This stellar rating highlights its effectiveness in satisfying user needs while being backed by a developer with years of experience since its launch in 2014.

Is Awesome Ranking Good?

Currently, Awesome Ranking holds an average rating of 0 stars, with no reviews available to provide insights from users. This lack of feedback may suggest that the app is either new or not widely adopted. Thus, while it does present essential features, potential users may question its practical effectiveness based on the absence of user experiences.

User Preference: Equate ‑ Product Compare or Awesome Ranking?

Analyzing the ratings, Equate ‑ Product Compare clearly appears to be favored among users. With a high rating and substantial user base, it demonstrates a proven ability to offer customizable product displays effectively. In contrast, Awesome Ranking’s lackluster reception could stem from limited functionalities and absence of user insights.

The differences in ratings can be attributed to Equate’s robust features, ease of integration, and comprehensive user support, making it a more superior solution.

Integration and Compatibility Comparison

Equate ‑ Product Compare Integrations

Equate integrates smoothly with tools such as Algolia Search and BoostCommerce Filter, maximizing the app’s functionality. These integrations enhance product filtering and search capabilities, crucial for scaling operations and improving overall user experience.

Awesome Ranking Integrations:

Currently, Awesome Ranking lacks prominent integrations, which may hinder its effectiveness compared to Equate’s well-connected functionality. The absence of useful integrations could limit its usability and overall performance in high-traffic stores.

Conclusion

In summary, Equate ‑ Product Compare and Awesome Ranking both provide valuable solutions to enhance product display on Shopify. However, Equate excels with its robust feature set, user-friendly design, and strong integration capabilities. The app not only meets the diverse needs of businesses from startups to larger enterprises, but it also conveys a better value proposition, leading to increased customer satisfaction and potentially higher conversions.

While Awesome Ranking serves a specific niche, its limited features and lack of reviews hinder its competitive standing. As such, Equate ‑ Product Compare emerges as the more favorable solution for merchants seeking a comprehensive product display app.