Shopify Product Display Apps: Because: CRO + Personalization vs EasyDisplay: Product Showcase

Table of Contents

1. Introduction
2. How Does Because: CRO + Personalization Work?
3. How Does EasyDisplay: Product Showcase Work?
4. How Much Does Because: CRO + Personalization Cost?
5. How Much Does EasyDisplay: Product Showcase Cost?
6. Cost Analysis: Because: CRO + Personalization vs. EasyDisplay: Product Showcase
7. User Reviews & Customer Support Insights
8. Integration and Compatibility Comparison
9. Conclusion

Introduction

The importance of effectively displaying products on e-commerce platforms cannot be overstated. According to recent studies, a well-optimized product display can significantly increase conversion rates and enhance the user's shopping experience, making product display apps essential for online businesses. These applications optimize product visibility, leading to improved sales outcomes and customer satisfaction.

In this blog post, we will explore two popular Shopify product display apps – Because: CRO + Personalization and EasyDisplay: Product Showcase. Both are designed to provide extensive options for product displays while seamlessly integrating with various platforms. Their capabilities significantly impact conversion rates as well as the overall user experience.

How Does Because: CRO + Personalization Work?

Because: CRO + Personalization is designed to enhance product displays with tailored content throughout the customer journey. By leveraging customer data, this app positions itself as a powerful tool for businesses of all sizes in creating a personalized shopping experience.

Key Features:

1. Dynamic Personalization: This enables advocates for increased conversion rates by showcasing tailored recommendations based on Klaviyo segment data and customer behavior.
2. Easy-to-Use Editor: With a Canva-like interface, users can add and modify banners, badges, and top bars on various pages without needing coding expertise. This empowers merchants to make quick adjustments based on marketing strategies or seasonal promotions.
3. A/B Testing Capabilities: This feature allows businesses to test different versions of content and optimize for the highest engagement and conversion rates, ensuring that every campaign has a chance to succeed.
4. Customization Options: The ability to customize colors, icons, and layouts while inheriting original theme styles gives brands the flexibility to maintain consistency with their branding while enhancing product showcases.

These features are particularly valuable for businesses targeting different scales. For startups, using the A/B testing capabilities enables the experimentation necessary for a successful launch. Mid-sized firms might leverage the personalization features to refine their outreach, whereas large enterprises may find the extensive customization options advantageous for managing multiple brands under one umbrella.

Imagine a scenario where a business uses dynamic personalization to adjust product recommendations on the cart page based on a customer’s browsing history. The user receives timely suggestions, making it more likely for them to add items to their cart, thus enhancing the shopping experience.

How Does EasyDisplay: Product Showcase Work?

EasyDisplay: Product Showcase focuses on enhancing the visual appeal of products through various display options, such as sliders and badges. The app is designed to drive revenue by emphasizing related and recently viewed products effectively.

Key Features:

1. Product Sliders and Carousels: Users can showcase best-selling, related, and recently viewed products through engaging visuals that encourage exploration and purchasing.
2. Live Visual Editing: The ability to make instant edits fosters a seamless experience for users who want to modify their displays quickly according to promotions or sales.
3. Countdown Timers and Badges: Creating a sense of urgency encourages potential buyers to take action quickly, which can be pivotal during sales events.

However, while these features enhance product visibility, they may not have the comprehensive data-driven personalization aspects that Because: CRO + Personalization offers.

EasyDisplay functions effectively for businesses of various sizes, providing visual enhancements that can attract customers. For small businesses, it can provide an eye-catching presentation for a limited product line, while larger enterprises can utilize more complex showcases to manage diverse offerings across various product lines.

Imagine a small boutique utilizing countdown timers on select items during a clearance sale. The visual prompts create urgency that can lead to increased conversion during limited-time offers.

How Much Does Because: CRO + Personalization Cost?

Cost-effectiveness is crucial for any business implementing product display solutions. Because: CRO + Personalization offers four distinct pricing tiers that accommodate businesses of various sizes:

1. $99/month Plan:

   • Features: Includes all features, supports up to 1,000 orders/month and up to $500K in annual store revenue.
   • Limitations: Restricted to entry-level businesses managing moderate traffic.
   • Target Audience: Best suited for startups and small businesses testing their online market.
   • Additional Costs: No extra fees.

2. $249/month Plan:

   • Features: All features, supports up to 2,500 orders/month with annual store revenue up to $1 million.
   • Limitations: More suitable for growing businesses.
   • Target Audience: Small to medium businesses.
   • Additional Costs: No extra fees.

3. $499/month Plan:

   • Features: All features, supports up to 5,000 orders/month and up to $5 million in annual store revenue.
   • Limitations: Suited for larger businesses with considerable traffic.
   • Target Audience: Medium to large enterprises.
   • Additional Costs: No extra fees.

4. $749/month Plan:

   • Features: All features, supports up to 7,500 orders/month with annual store revenue up to $10 million.
   • Limitations: May be too high for small businesses.
   • Target Audience: Large enterprises needing extensive capabilities.
   • Additional Costs: No extra fees.

It is important to note that you can always reach out to our team and we can create a custom pricing plan to suit your needs and your budget. Schedule a call via this link and we’ll come up with the best solution for you and your business.

How Much Does EasyDisplay: Product Showcase Cost?

EasyDisplay: Product Showcase also presents cost-effective solutions. Here’s how the pricing breaks down:

1. Free Plan:

   • Features: Offers basic functionalities for showcasing two products on the homepage with limited templates.
   • Limitations: Lack of advanced options may limit customization.
   • Target Audience: Suitable for startups looking to test their offerings.
   • Additional Costs: None.

2. $6.99/month Basic Plan:

   • Features: Allows for nine showcases across all pages, additional templates, and features like video display options.
   • Limitations: Basic functionalities might lack depth for growing businesses.
   • Target Audience: Small businesses needing enhanced visibility.
   • Additional Costs: None.

3. $13.99/month Pro Plan:

   • Features: Offers comprehensive options with 20 showcases on all pages, more templates, and priority customer support.
   • Limitations: Might not be sufficient for large-scale operations.
   • Target Audience: Medium enterprises looking for value without overspending.
   • Additional Costs: None.

While these prices are attractive, they lack the depth found within the plans of Because: CRO + Personalization, which are more tailored to different operational scales and offer more extensive functionalities.

Cost Analysis: Because: CRO + Personalization vs. EasyDisplay: Product Showcase

In comparing the two apps, Because: CRO + Personalization offers a broader range of capabilities that align better with varying business needs, especially when one considers the value provided at each price point. For simple showcasing, EasyDisplay is economically viable, but its limitations could hinder growth in more demanding contexts.

EasyDisplay does have a significant competitive edge with its free plan, which can be enticing for startups, however, once the business begins to scale, Because offers more robust tactics in maximizing revenue potential, thereby delivering greater long-term value.

User Reviews & Customer Support Insights

Is Because: CRO + Personalization good?

Because: CRO + Personalization maintains an impressive rating of 5 stars from 64 reviews, showcasing user satisfaction and its efficacy in improving conversion rates. Users frequently commend its user-friendly design and robust feature set, which encapsulates their experiences in driving revenue through personalization.

Is EasyDisplay: Product Showcase good?

With an average rating of 5 stars from 11 reviews, EasyDisplay: Product Showcase may appear favorable as well. Users likely appreciate its intuitive interface and effective product showcasing features. However, given the limited number of total reviews, it may not paint a full picture of the app's endurance under pressure.

Interestingly, customer support quality can greatly influence ratings, and while EasyDisplay mentions priority support, it's essential for both applications to ensure their respective customers feel valued and supported.

User Preference: Because: CRO + Personalization or EasyDisplay: Product Showcase?

Comparatively, Because: CRO + Personalization boasts more significant backing with higher reviews and an established reputation since its launch in 2020. The feature set is more comprehensive, addressing various business sizes, whereas EasyDisplay, while it has some attractive features, may not meet the needs of more ambitious operations.

The differences in ratings hint at these functional discrepancies and the overall ability of each app to engage users effectively.

Integration and Compatibility Comparison

Because: CRO + Personalization Integrations

Because: CRO + Personalization seamlessly integrates with various platforms like Klaviyo, Yotpo, Recharge, Attentive, and more. This broad compatibility ensures businesses can enhance their data-driven marketing efforts, leading to enriched customer engagement.

EasyDisplay: Product Showcase Integrations

EasyDisplay integrates with review platforms like Judge.me and Yotpo, which enhances product credibility through consumer feedback. While these integrations are beneficial, they do not offer the level of comprehensive tracking and marketing capability that Because provides.

Conclusion

Both Because: CRO + Personalization and EasyDisplay: Product Showcase offer robust solutions in their own regard. However, Because stands out with its user-friendly design, comprehensive feature set, and flexible pricing based on order volume, making it a more cost-effective solution. With an impressive 5-star rating and extensive experience since its launch in 2020, Because is well-regarded for increasing conversion rates and improving customer engagement. While EasyDisplay has its strengths, Because's proven effectiveness and affordability make it a superior choice for businesses aiming for comprehensive and scalable product display solutions.