Shopify Product Display Apps: EasyDisplay: Product Showcase vs. VIM: Variant Image Module

Table of Contents

1. Introduction
2. How Does EasyDisplay: Product Showcase Work?
3. How Does VIM: Variant Image Module Work?
4. How Much Does EasyDisplay: Product Showcase Cost?
5. How Much Does VIM: Variant Image Module Cost?
6. Cost Analysis: EasyDisplay: Product Showcase vs. VIM: Variant Image Module
7. User Reviews & Customer Support Insights
8. Integration and Compatibility Comparison
9. Conclusion

Introduction

In the competitive landscape of e-commerce, product display is a crucial element that can significantly influence consumer behavior and sales outcomes. Research indicates that effective product display can enhance customer engagement and lead to higher conversion rates, making product display apps an essential tool for online retailers. These applications streamline the presentation of products, boost visibility, and improve user experience.

Today, we will explore two prominent Shopify product display applications: EasyDisplay: Product Showcase and VIM: Variant Image Module. Both apps provide a suite of capabilities for showcasing products, integrating smoothly into existing platforms and enhancing the overall shopping experience. However, what sets them apart? Let’s delve into the specifics of each app.

How Does EasyDisplay: Product Showcase Work?

EasyDisplay: Product Showcase takes a comprehensive approach to product display by offering multiple customizable options that cater to various business needs. The primary aim is to create an engaging and flexible product presentation that drives sales.

Key Features of EasyDisplay: Product Showcase

1. Extensive Showcasing Options: EasyDisplay allows merchants to showcase products using multiple templates and layouts, providing a vibrant presentation that can include recently viewed products, best sellers, and discounted items. This functionality is crucial for businesses at any stage, as it engages customers with relevant products and encourages additional purchases.

2. Live Visual Editing: This feature facilitates real-time customization of product displays without requiring any coding knowledge. The ease of use makes it particularly beneficial for startups and small businesses that may not have extensive technical support. For larger enterprises, this capability allows for swift adjustments in response to market trends or promotions.

3. Responsive Design: The app ensures that product displays are mobile-friendly, catering to the growing number of consumers shopping via mobile devices. This is vital for businesses, as a responsive design can significantly enhance user experience and reduce bounce rates.

4. Sale Badges and Countdown Timers: EasyDisplay incorporates urgency-inducing features such as sale badges and countdown timers to motivate customers to make quick purchasing decisions. This can be particularly effective in driving sales during promotional periods or clearance events.

5. VIP Support for Higher Tiers: Higher subscription plans include priority technical support and live chat assistance, enabling businesses to resolve issues quickly and effectively. This added layer of support is invaluable for large enterprises that rely on uninterrupted operations.

Benefits of EasyDisplay

• Flexible Usage Across Business Sizes: Whether you are a burgeoning startup looking to establish a market presence or a large enterprise aiming to refine your sales strategy, EasyDisplay provides tools that can adapt to your needs.

• Enhanced Engagement and Sales Outcomes: By utilizing features that highlight discounts, best sellers, and product suggestions, businesses can enhance customer engagement, leading to improved conversion rates.

Imagine a small online boutique that uses the countdown timer feature on a limited-time sale. The urgency created by the visual timer encourages potential buyers to complete their purchases quickly, significantly boosting sales for that period.

How Does VIM: Variant Image Module Work?

The VIM: Variant Image Module focuses on enriching product presentations through visually appealing galleries dedicated to individual product variants. Its goal is to elevate the shopping experience by providing dynamic and organized displays.

Key Features of VIM: Variant Image Module

1. Dedicated Variant Galleries: Each product variant can have its unique image gallery, enhancing the visual appeal. This is especially beneficial for businesses with diverse product variations that need clear differentiation.

2. Variety of Layouts: The app supports multiple gallery layouts, allowing for customization that aligns with the overall design of the e-commerce site. This flexibility is essential for any business looking to maintain a cohesive brand image.

3. Simple Installation: VIM promises no-code setup, making it accessible for all business sizes. Seamless integration with existing themes means less time spent on setup and more on optimizing product displays.

4. Responsive Across Devices: Just like EasyDisplay, VIM ensures that galleries function effectively across all devices, providing a consistent experience for users whether they are on desktop or mobile.

Benefits of VIM

The focus on variant galleries can improve product presentation significantly. For instance, a clothing store utilizing VIM can showcase different styles, colors, and fits through distinct image galleries, allowing customers to explore options effortlessly.

How Much Does EasyDisplay: Product Showcase Cost?

Cost-effective solutions are vital for businesses looking to maximize their return on investment. EasyDisplay provides a tiered pricing structure that caters to various business needs:

Pricing Tiers for EasyDisplay

1. Free Plan:

   • Price: Free
   • Features: Up to two product showcases on the homepage, two templates, live visual editing, lazy load, add to cart functionality, alt tag SEO, a sale badge, responsive design, and no branding.
   • Target Audience: Ideal for new startups wanting to test product display effectiveness without commitment.

2. Basic Plan ($6.99/month):

   • Features: All Free Plan features plus nine showcases on all pages, six templates, one collection, video display options, best-selling products, related products, recently viewed items, discounts, and countdown timers.
   • Limitations: Limited to nine showcases.
   • Target Audience: Suitable for growing small to medium businesses looking to enhance their product displays significantly.

3. Pro Plan ($13.99/month):

   • Features: Includes all Basic features plus 20 showcases on all pages, ten templates, five collections, priority live chat support, and technical assistance.
   • Limitations: None noted, as it offers comprehensive access to features.
   • Target Audience: Best for larger enterprises needing extensive support and features.

It is important to note that you can always reach out to our team, and we can create a custom pricing plan to suit your needs and your budget. Schedule a call via this link and we’ll come up with the best solution for you and your business.

How Much Does VIM: Variant Image Module Cost?

VIM: Variant Image Module also offers tiered pricing tailored for different sizes of e-commerce businesses, focusing on providing value for money.

Pricing Tiers for VIM

1. Free Plan:

   • Price: Free (limited to 5 products)
   • Features: Access to all features on five different products.
   • Target Audience: Ideal for those testing the waters with product variants, especially single-product stores.

2. Base Plan ($4.99/month):

   • Price: $4.99/month
   • Features: Set up for 100 products.
   • Target Audience: Suitable for small businesses starting to expand their catalog.

3. Enterprise Plan ($14.99/month):

   • Price: $14.99/month
   • Features: Unlimited product setups.
   • Target Audience: Perfect for established businesses with extensive product lines needing robust image control.

Cost Analysis: EasyDisplay: Product Showcase vs. VIM: Variant Image Module

When evaluating the cost-effectiveness of both applications, EasyDisplay emerges as the more advantageous option. Its free plan offers significant features, and the Basic and Pro plans are competitively priced, especially given the extensive functionalities they include.

In contrast, while VIM's free offering is limited to just five products, the pricing structure leans towards basic needs. For businesses with larger inventories, EasyDisplay allows for more expansive showcasing capabilities without breaking the bank. Thus, in terms of value proposition, EasyDisplay stands out, particularly for scaling operations.

User Reviews & Customer Support Insights

Is EasyDisplay: Product Showcase Good?

EasyDisplay boasts an impressive average rating of 5 stars from 64 reviews. Users praise its intuitiveness and innovative features that genuinely help in boosting sales. The seamless integration into Shopify and the diverse showcasing options are frequently highlighted as significant advantages.

Is VIM: Variant Image Module Good?

VIM carries an average rating of 4.2 stars, based on 5 reviews. Users seem to appreciate its ease of use and clean presentation of product variants. However, the limited number of product setups in the free version might pose a challenge for those with larger inventories.

Customer Support Feedback

Both apps highlight the importance of robust customer support. EasyDisplay offers priority support in its higher tiers, which can be crucial for businesses that rely on immediate assistance.

User Preference: EasyDisplay: Product Showcase or VIM: Variant Image Module?

With contrasting rating averages, it seems that EasyDisplay is the preferred app among users. The completeness of features, user satisfaction, and overall helpfulness indicate that businesses seeking flexible and integrated product displays will find EasyDisplay to be a superior solution.

Integration and Compatibility Comparison

EasyDisplay: Integrations

EasyDisplay integrates seamlessly with apps like Judge.me, Yotpo, and ReviewXpo, enhancing the functionality of customer reviews and product displays. This blend of integrations aids businesses in leveraging their existing customer data for better engagement.

VIM: Variant Image Module Integrations

While VIM shows compatibility with various Shopify themes, it lacks extensive listed integrations compared to EasyDisplay, which may limit added functionalities for users. The absence of multiple integrations might impede businesses looking to build a comprehensive ecosystem of e-commerce tools.

Conclusion

Both EasyDisplay: Product Showcase and VIM: Variant Image Module offer robust solutions that enhance product presentation for e-commerce stores. However, EasyDisplay stands out with its user-friendly design, comprehensive feature set, and competitive pricing. Its impressive rating and positive user feedback underscore its effectiveness in driving conversions and improving customer engagement.

While VIM has commendable features, the limitations in product setup and a narrower focus make it less appealing for businesses aiming for growth. For merchants looking to optimize their product displays without sacrificing functionality or breaking their budget, EasyDisplay emerges as the more beneficial choice.