Shopify Product Display Apps: EasyDisplay: Product Showcase vs prod‑wall

Table of Contents

1. Introduction
2. How Does EasyDisplay: Product Showcase Work?
3. How Does prod‑wall Work?
4. How Much Does EasyDisplay: Product Showcase Cost?
5. How Much Does prod‑wall Cost?
6. Cost Analysis: EasyDisplay: Product Showcase vs. prod‑wall
7. User Reviews & Customer Support Insights
8. Integration and Compatibility Comparison
9. Conclusion

Introduction

The digital storefront is critical in today’s competitive retail landscape. A striking statistic to consider is that nearly 93% of online shoppers focus on visual appearance before making a purchase decision. This makes product display a pivotal component of the online shopping experience. By utilizing product display apps, merchants can significantly enhance customer engagement, increase sales conversion rates, and create a more personalized shopping journey.

Two notable contenders in the realm of product display apps for Shopify are EasyDisplay: Product Showcase and prod-wall. These applications offer various features and capabilities that help improve how products are presented, making them essential tools for any e-commerce business. EasyDisplay aims to provide diverse options for showcasing products effectively, focusing on visual editing and customizable display features. On the other hand, prod-wall emphasizes creating a seamless browsing experience through an infinite scrolling product catalog. Let's explore how each app operates, their distinct features, and how they can impact your overall sales strategy.

How Does EasyDisplay: Product Showcase Work?

EasyDisplay: Product Showcase crafts an immersive experience by offering multiple ways to display products on your Shopify store. This app allows merchants to select from various templates and features to highlight products effectively.

Key Features

1. Multiple Display Options: EasyDisplay supports various display styles, including video display, sliders with multiple images, and product tabs. By providing customers with various ways to view products, merchants can cater to different preferences, which enhances the browsing experience.

2. Live Visual Editing: With its live editing feature, merchants can see changes in real-time as they design product showcases. This capability makes it easy for businesses, irrespective of their size, to create an appealing and functional storefront quickly.

3. Responsive Design: The application's responsive nature ensures that product displays look great on any device. This flexibility allows businesses to engage customers browsing on smartphones, tablets, and desktops.

4. SEO Optimization: EasyDisplay includes features like alt-tag SEO and responsive settings, ensuring that product images load quickly and rank well in search results, making it an excellent choice for startups and established businesses aiming to drive organic traffic.

Utility for Different Business Sizes

• Startups can benefit from the Free Plan, which allows showcasing two products and offers a range of templates.
• Small to Medium Enterprises (SMEs) can opt for the Basic Plan at $6.99/month, which supports additional showcases and more sophisticated display options.
• Large enterprises may find value in the Pro Plan at $13.99/month, which includes enhanced support and more extensive display capabilities tailored to their expansive product offerings.

Hypothetical Scenario

Imagine a small clothing retailer that implements EasyDisplay. By using the video display options along with product sliders to showcase outfits, this retailer can draw shoppers' attention more effectively, possibly leading to increased engagement and sales conversions.

How Does prod‑wall Work?

Prod-wall provides a different approach to product showcasing by creating an infinitely scrollable product catalog that integrates within the storefront. This unique layout aims to simplify product browsing and enhance discovery.

Key Features

1. Endless Scrolling: The key feature of prod-wall is its ability to provide an infinite scrolling product experience, allowing users to view numerous products effortlessly. This can potentially captivate undetermined customers for longer periods and lead to increased sales.

2. Dynamic Adaptation: The app auto-scales based on the device being used. Whether customers are using a smartphone or desktop, prod-wall optimizes the view, contributing to a seamless shopping experience.

3. Quick Add to Cart: Customers can add products to their cart with a single click, minimizing friction and thereby improving the purchasing process, especially for mobile users.

Utility for Different Business Sizes

• Startups can get started for free, utilizing unlimited product images, making it an appealing option for new businesses with limited resources.
• Small to Medium Businesses may find the Basic Plan ($5/month) suitable, as it allows for the addition of a launch button on the storefront, leading to wider product visibility.
• Larger organizations looking to showcase extensive inventories could consider the Premium Plan for optimal performance, albeit at a higher investment.

How Much Does EasyDisplay: Product Showcase Cost?

Understanding the costs associated with product display tools is essential for businesses looking to maximize their investment.

Free Plan

• Price: Free
• Features: Offers 2 product showcases, basic templates, live visual editing, and standard SEO features.
• Limitations: Limited to demonstrating two products, which may not be suitable for larger inventories.
• Target Audience: Ideal for startups and small businesses testing their waters in e-commerce.

Basic Plan

• Price: $6.99/month
• Features: Provides 9 product showcases across all pages, 6 templates, and advanced display options (like videos and recently viewed items).
• Limitations: Less extensive than the Pro Plan.
• Target Audience: Small to medium businesses looking to expand their product visibility effectively.

Pro Plan

• Price: $13.99/month
• Features: Contains all Basic features, supports 20 showcases, offers priority technical support, and more collections.
• Limitations: Higher cost may be a consideration for some.
• Target Audience: Large enterprises wanting to maximize customization and support.

It’s essential to remember that you can always reach out to our team, and we can create a custom pricing plan to suit your needs and your budget. Schedule a call via this link and we’ll come up with the best solution for you and your business.

How Much Does prod‑wall Cost?

Similarly, prod-wall's pricing structure also attracts interest, especially given its focus on cost-effectiveness.

Free Plan

• Price: Free
• Features: Unlimited product images for Shopify Admin; forever free access.
• Limitations: Limited to being operational only within the Shopify Admin without storefront features.
• Target Audience: Best for new merchants who want to experiment without initial costs.

Basic Plan

• Price: $5/month
• Features: Offers a storefront launch button and supports up to 200 product images.
• Limitations: Restriction on the number of images may limit larger inventories.
• Target Audience: Rising businesses that need economical options for increased visibility.

Standard Plan

• Price: $19/month
• Features: Includes the launch button and up to 1,000 product images.
• Limitations: Higher cost could be prohibitive for some smaller businesses.
• Target Audience: Shops with extensive inventories that need more room for product display.

Premium Plan

• Price: $50/month
• Features: Allows up to 5,000 product images with prioritized support.
• Limitations: Higher investment than other options.
• Target Audience: Large enterprises needing robust inventory display capabilities.

Cost Analysis: EasyDisplay: Product Showcase vs. prod‑wall

When comparing the pricing structures of EasyDisplay and prod-wall, EasyDisplay offers more comprehensive features at a range of price points that cater to businesses of all sizes. The Free Plan of EasyDisplay already provides substantial features compared to prod-wall's free offering focused solely on the Shopify Admin interface. Moreover, EasyDisplay's Basic Plan at $6.99 presents additional functionalities that enhance the customer shopping experience compared to prod-wall's equivalent pricing tier.

By the time you reach the Pro Plan, EasyDisplay increases the showcase capabilities and includes valuable customer support options, offering better overall value than prod-wall at both lower and higher price points.

User Reviews & Customer Support Insights

Is EasyDisplay: Product Showcase good?

With an impressive rating of 5 stars based on 64 reviews, users have highlighted EasyDisplay’s straightforward setup, user-friendly interface, and rich set of features for showcasing products. Customers appreciate how the app effectively drives sales by encouraging product discovery, showcasing vital sales information, and enabling different display styles.

Is prod-wall good?

While prod-wall boasts a perfect 5-star rating based on just one review, it can be challenging to gauge user sentiment comprehensively. Hypothetically, users might appreciate its infinite scrolling feature and intuitive product catalog format but could find its lack of storefront features less favorable.

Customer Support Feedback

Effective customer support is pivotal for user satisfaction, and EasyDisplay: Product Showcase provides priority technical support for higher-tier plans. In contrast, the limited feedback on prod-wall suggests a less established support structure, which may impact user experience as the app gains traction.

User Preference: EasyDisplay: Product Showcase or prod‑wall?

Although both apps have high ratings, EasyDisplay: Product Showcase earns favor due to its more robust feature set, customer support, and flexibility in pricing. Users looking for diverse options in product display are likely to find that EasyDisplay meets their needs more effectively.

Integration and Compatibility Comparison

EasyDisplay Integrations

EasyDisplay supports multiple integrations with popular review platforms like Judge.me, LAI Review, Yotpo, and more. These integrations enhance how businesses can manage customer feedback and display it on their site, building trust and increasing conversion rates.

prod-wall Integrations

Prod-wall, while compatible with storefront tools, does not have as extensive a listing of integrations as EasyDisplay. Such limited integrations could hinder the overall capability of utilizing product display strategies effectively.

Conclusion

In the end, both EasyDisplay: Product Showcase and prod-wall present solid solutions for enhancing the product display experience on Shopify. However, EasyDisplay stands out due to its user-friendly design, comprehensive features, and flexible pricing that accommodates various business sizes. With a perfect 5-star rating derived from a significant number of reviews, it reflects users' satisfaction and its proven effectiveness. While prod-wall has its strengths, EasyDisplay's robust functionality and extensive support make it a more attractive option for e-commerce businesses looking to maximize their online presence and drive more sales.